What is Loop

What is Loop?

Loop is a tech enabled, global platform for people to feedback on the humanitarian and development Aid that they have received.

It is a space for conversations to happen that will improve lives and change behaviour at scale.


The platform will result in:

  • People being able to:
    • raise their voice safely,
    • have their questions answered promptly, and
    • be able to participate.
  • Service providers being able to:
    • use peoples feedback to adapt services to better meet the needs of their users,
    • use Loop data to inform communications to address rumours,
    • motivate staff and
    • benefit from improved coordination.
  • Donors being able to:
    • have quick access to voices from the field,
    • an increased understanding of field realities and trends,
    • have additional data to inform their decision making and accountability mechanisms, and
    • ultimately get a better return on their investments.
  • The sector having:
    • enhanced levels of transparency and engagement (listening and learning) between all stakeholders (people, service providers, donors).
    • additional open data that can contribute to more data-driven decision making and
    • ultimately contribute to one part of a new accountability paradigm where people-level impact is given equal weight to financial accountability.

Four Design Principles

Decentralised Control
Open Data
Open Dialogue
Our Voices, Our Governance

The Loop platform features

Send feedback

when there is connectivity

Text messages

following a digital cash distribution, to request feedback

Free messaging systems

WhatsApp, Messenger, Facebook Lite...


Website in English, French, Spanish and Arabic.


of reply to your message

Voice to text

of reply to your message


of reply to your message

Will you help us #shiftthepower ?